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Server-side Tracking

Reliable data. Precise marketing.
Cookie blockers, iOS updates and data protection restrictions ensure that classic tracking methods traditional tracking methods hardly provide any reliable data. With server-side tracking for Pimcore you regain your data sovereignty - and measure conversions as precisely as possible.
Our server-side tracking packages are the future-proof solution for clean, stable tracking datatracking data - directly in Google Analytics & Co.

Start your free Tracking Quick-Check

We check your current tracking setup and provide an initial assessment of the potential for optimization.

The check includes: a external tracking scan of your website, an assessment of data loss and an initial evaluation of a possible SST migration.

As a result, you will receive a short report with recommendations for action.

Our tracking solutions at a glance

Request a free quick check or deep dive now!

Services
Quick check
0 ,00

Free brief review of your current tracking including a brief report with optimization recommendations

Deep-Dive
1.200

Strategy & blueprint for your new tracking

Initial assessment of server-side migration
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Tag Manager quick check (on access)
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Short report with optimization recommendations (max. 1h analysis)
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External tracking scan
Analysis of the existing tracking
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Advice on tracking extension
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Advice on data aggregation
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Elaboration of components & services
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Specifications for implementation or commissioning
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Our tracking solutions at a glance

Services
Universal
for all platforms
3.600

Server-side tracking for all platforms that provide e-commerce data

Basic
for Pimcore
3.165

Server-side tracking for your website - without an online store

Commerce
for Pimcore
6.997

Server-side tracking for your Pimcore website with integrated commerce

Advanced
for Pimcore
On request

Server-side tracking for your Pimcore website with CoreShop - Customized solution

Server-Side Container Hosting
specialized hosting
Kubernetes (Blackbit)
Kubernetes (Blackbit)
Kubernetes (Blackbit)
Setting up a subdomain for containers
Web-GTM + Server-GTM Setup
Blockade protection (custom loader)
Google Analytics connection / setup
Standard Events
Use of existing events
E-Commerce Events
Use of existing events
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Datalayer customization by Blackbit
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Base (3 code digits)
Extended
Individual
Consent integration / customization
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Additional container for dev / staging
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Extended event coverage
Depending on the system
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Analysis of complex tracking landscapes
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The costs for hosting the container are offered separately. Extensions and additional event connections are possible at any time.

Due to stricter data protection regulations, increasing browser restrictions and and cookie blockers, up to 70 percent of tracking data is lost in many companies. lost.

The result: incorrect reports, incomplete conversion data and unclear marketing results. marketing results.

With server-side tracking, you regain control of your data. This tracking method works without direct interaction with the end user's browser end user's browser and without third-party cookies and is therefore less sensitive to the ever-increasing to the ever-increasing restrictions imposed by ad blockers and tracking preventions.

Use our server-side tracking solutions for Pimcore and benefit from these advantages:

  • Best possible database despite cookie restrictions
  • Technical implementation by certified Pimcore partners
  • Clean integration in Google Analytics 4 and Tag Manager
  • More precise performance measurement and control of your marketing activities
  • Increased performance of your Google Ads and social media campaigns

For your individual needs

Are you unsure which package best suits your situation or would you like a customized solution?

Our tracking solutions at a glance

3.165,40 €
  • Setting up a container for server-side tracking on an instance of our Kubernetes servers
  • Setting up a subdomain for the container
  • Setting up the Google Tag Manager (Web GTM and sGTM container)
  • Connection with Google Analytics (if necessary, creation of a new GA4 property)
  • Creation of the standard events: file_download, form_submit, register
  • Adaptation of the data layer in three places in the code to provide these events
The costs for hosting the container are offered separately. Extensions and additional event connections are possible at any time.
6.997,20 €
  • Setting up a container for server-side tracking on an instance of our Kubernetes servers
  • Setting up a subdomain for the container
  • Setting up the Google Tag Manager (Web GTM and sGTM container)
  • Connection with Google Analytics (creation of a new GA4 property if necessary)
  • Creation of standard and commerce eventsfile_download, form_submit, register, add_to_cart, remove_from_cart, view_cart, view_item, begin_checkout, purchase
  • Activation of Enhanced eCommerce (shopping cart data)
  • Adaptation of the data layer to provide the above-mentioned events
On request
For complex commerce scenarios with CoreShop, we offer an extended package including:
  • Additional container for development or staging environments
  • Complete e-commerce event coverage
  • Individual data layer customization
The costs for hosting the container are offered separately.

From Pimcore to Google: certified expertise for your server-side tracking

Blackbit is a Pimcore Platinum Partner, Google Premium Partner, Microsoft Advertising Partner, Mailchimp Partner and has been recognized by the BVDW as an SEA quality agency. This means that we combine sound technology and marketing expertise: from data integration and analytics to high-performance campaign management.

Our certified partnerships stand for proven quality, efficiency and sustainable results in digital commerce.

Start your free Tracking Quick-Check

We offer you a free quick check of your tracking setup, invite you to adservice@blackbit.de in your tracking accounts (GTM, GA4) and make an appointment, where we will clarify the further procedure.

Frequently asked questions about server-side tracking

What is server-side tracking? With server-side tracking, tracking data - unlike with client-side tracking tracking - is no longer processed directly in the browser, but via a separate server. server. This makes data processing easier to control and can be designed to be more data protection-friendly, while data quality remains high.
What does server-side tracking cost? This depends on the structure of your website structure. For Pimcore websites without a store, the packages start from packages start from € 3,165.40, for websites with a store from € 6,997.20. Complex CoreShopintegrations can be calculated individually.
How long does it take to set up server-side tracking? Usually two to four weeks - depending on the scope and the existing data structure.
data structure.
Can I add more events to server-side tracking later? Yes, the solution is modular and can be expanded at any time to include additional events and platforms. platforms at any time.