As experts for the open source platform Pimcore, we help with the installation of Pimcore, the configuration of MySQL or MariaDB, the functional extension through PHP programming based on Symfony and the design of templates for the Pimcore CMS. But when it comes to managing documents, images, assets and product information in the PIM, our customers want to work independently without the help of our developers. A recurring requirement is the import and export of data to and from Pimcore objects. With the Data Director for Pimcore, this can be done quickly and easily, in many cases without writing a line of PHP. We show the many possibilities of the Pimcore Data Director Pimcore is a simple yet powerful framework for building digital platforms with an intuitive interface for administrators. Its strengths lie primarily in editing structured data. That's why Pimcore is often used as a PIM and MDM system in e-commerce, but also for digital asset management.