After the successful start and the enthusiastic feedback from our guests in Göttingen, our Digital Commerce DinnerTalk continued seamlessly:As part of the E-commerce Expo Berlin, the B2B expo and conference for online retailers, we invited guests to Fotografiska Berlin. The museum is known for its impressive collection of photographs and its innovative way of presenting photography - a must-see for art lovers and photographers. Alongside the museums in New York and Tallinn, Berlin is the third branch of the photography museum in Stockholm.
In this extraordinary setting, our partners Mailchimp and Pimcore shared exciting insights into current trends and best practices in digital commerce. Culinary delights combined with easily digestible information in an informal setting provided a successful setting in which our guests could enjoy discussing individual business goals and networking.
Higher Sales Thanks to Smart Personalization in Email Marketing
Informative and entertaining presentations by Philipp Krüger, VP Marketing & Consulting at Pimcore, and Franz Riedl, Head of DACH at Intuit Mailchimp, on the advantages of personalized marketing in e-commerce and the link between Pimcore and the email marketing tool Mailchimp provided valuable impetus.
Our speaker Philipp Krüger from Pimcore explained convincingly and with practical examples how companies can offer potential customers an outstanding user and brand experience and optimize their business figures with the flexible open source platform Pimcore.
Franz Riedl from Mailchimp impressively demonstrated to our guests how companies can improve their email marketing communication with this powerful tool. Thanks to its easy integration into various systems and practical functions, Mailchimp is perfect for personalizing emails and optimizing customer relationships.
The Perfect Mix of Expertise and Enjoyment
The event in Berlin was a complete success and offered a perfect combination of valuable information and culinary delights. In a relaxed atmosphere, the enthusiastic participants were not only able to enjoy delicious food, but also listen to substantial and digestible presentations, make new contacts and exchange experiences.
Dinnertalk 3.0 – You Can Look Forward to It
After successful evening events in Göttingen and Berlin, we would also like to offer Blackbit customers in other cities the opportunity to exchange ideas with our experts and other companies about the trends and success factors in digital commerce in an extraordinary atmosphere. The next Digital Commerce DinnerTalk is already being planned. Our customers will receive more information by email shortly.
Are you curious, did you miss the DinnerTalk or do you still have questions? Would you like to win more satisfied customers and increase your online sales with targeted emails? Whether it's about integrating Mailchimp, implementing your email marketing strategies or developing specific application scenarios for personalized online marketing with Pimcore - we're here for you. Simply make an appointment!
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Stefano Viani is the managing director of Blackbit digital Commerce GmbH He is always up to date with the latest developments and trends in e-commerce and digital marketing. For decades he has been a consultant for large and medium-sized companies for the technical, visual and advertising optimisation of websites. In particular, he develops concepts and measures for successful sales marketing.
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