Digital Commerce Blog

#DDA21 – The essential thing is to be there!

We followed the live broadcast of the award ceremony of the coveted Digital Award with great excitement and congratulate all the deserving winners.

For more than seven years, the DDA has been considered one of the most important awards for outstanding digital creations. This year again, achievements of special creativity and innovation in the digital economy were honoured with the award.

xt:Commerce Case Study: The Hofmeister Success Story

Sustainability in e-commerce: Blackbit pushes the business of the traditional and high value retailer for wooden goods with optimizations of the xt:Commerce store.

As a company with history, Hofmeister is aware of its ecological as well as social responsibility. The wholesaler and importer stands for sustainability and lives up to its social and ecological obligations: production from renewable raw materials, manufacturing in small, regional companies or family workshops, short supply chains and climate-neutral as well as plastic-free shipping - truly lived, strong values that Hofmeister can be proud of! Hofmeister therefore wanted to communicate its convincing philosophy more clearly to the outside world. Blackbit tackled this task and implemented technical and visual optimizations of the Hofmeister online store in three successive steps.

Guest post: The Data Director in the Pimcore Blog

Having last updated the product name of our data import and export bundle, we present the powerful Data Director on the Pimcore blog now.

Blackbit x Viani: Nomination for German Digital Award 2021

It's getting exciting! With one of our most ambitious projects, we are currently on the shortlist for the Digital Award 2021 in the Visual Design category.

After Blackbit already received the Shop Usability Award 2016 as "Most Innovative Shop" for the Viani website in 2016, a lot has happened. Technical innovations, new trends and developments in e-commerce and in the food industry, and last but not least COVID-19 have had an enormous impact on online retail and generated unexpectedly high growth rates.

Fitstore24: Fit for the run on sporting goods thanks to Pimcore

Fitstore24 easily coped with the huge rush for products related to sports and fitness during the first lockdown: made fit with new functions and a Pimcore system for processing, the sports mail order company in its new design was able to unexpectedly book a large number of orders and easily manage the data volumes that arose.

Whether it was e-bikes or yoga mats, jump ropes or running shoes, everything to do with physical activity was more than in demand in Digital Commerce during the initial closures due to Corona and the period that followed. People were pushing outdoors, devoting themselves to running, cycling, hiking and many other outdoor activities. The appropriate accessories could not be missing. Closed stores led customers in search of information and a wide range of products to the online stores.

Fruitful partnership: Blackbit CEO in interview with Pimcore.

Communication is our business. That's why it plays just as important a role in our relationships with our partners as it does in our day-to-day business. The long and successful partnership with Pimcore is reason enough for a few frank words.

New xt:Commerce plugin for individual vouchers

Your customers will thank you: If you don't have the right gift just before the festive season, they'll gladly reach for a voucher. With the new Blackbit plugin, you can now create individual gift certificates.

Christmas is fast approaching and the Corona daily routine leaves hardly any room to find the right gift for your loved ones in time. That's why online shopping is even more the way most people go for their Christmas shopping this year. Open a new, individual possibility for your customers now with the new xt:Commerce plugin from Blackbit.

Digital Commerce in Gartner's Magic Quadrant

2020 is driving online retail sales higher. At the same time, the sector is facing new requirements, which Gartner maps in its Magic Quadrant. With Big Commerce, Shopify and Shopware, Blackbit supports three of the currently most important players.

Gartner regularly analyses the latest developments in various IT markets and publishes its market research findings in an annual report. Gartner's view of the Digital Commerce sector is focused on adaptable and new, technological approaches for efficient customer solutions. A digital commerce platform is defined as the core technology with the specific purpose of making goods and services accessible to customers through an interactive and individually controlled shopping experience.

With Pimcore and xt:Commerce to an appealing e-commerce platform

The bicycle and fitness retailer Fitstore24 operates not only a stationary trade but also an online store with an extensive range of bicycles and accessories as well as other articles related to fitness.

With internal ticketing to an attractive user experience

The largest cross-industry networker in the north, Hamburg@work | Digitalcluster.Hamburg, offers a platform where entrepreneurs, players and opinion leaders can exchange ideas on the topic of digitization. The aim is to think outside the box and address experiences, objectives and problems. To realize this online as well as onsite, Hamburg@work offers its members ticketing for various events. And this ticketing has undergone a transformation - naturally to offer members a more pleasant user experience.

Content commerce for innovative food supplements

Establishing natural, well-tolerated and environmentally friendly packaged food supplements that bring pleasure and well-being together - that is the mission of Better Foods GmbH. With LactoJoy, the Göttingen-based start-up initially developed a lactase preparation that does not contain any chemical or animal additives. Under the brand name Better Foods, the range of natural food supplements is being steadily expanded.

Amazon & Co: Why there is no way around marketplaces for retailers

It is impossible to imagine German online retail without Amazon. Already in 2017, 45 % of Germans started their product and price research on Amazon. This means that significantly more product-related search queries are made via the Marketplace than on Google.